Social Media Services: From Strategy to Execution

Pencil & Pixel offers a comprehensive range of social media services because we know our clients have different needs and experience levels. From content creation to coaching to calendars, we’re here to help you navigate the ever-evolving world of social media with confidence.

Why Social Media Feels Overwhelming (And How We Help)

We understand that social media management can be intimidating. Between constantly changing algorithms, fleeting trends, and platform-specific rules, it’s easy to feel lost. That’s where we come in. Our job is to break it down, simplify the process, and make social media work for you—not against you.

Our Social Media Services Include:

Full Social Media Management Let us handle everything. We’ll plan, create, schedule, and post all of your social media content across platforms—so you can focus on running your business. From strategy development to community engagement and analytics reporting, we’ve got you covered.

Social Media Content Creation Need compelling graphics, videos, or captions but want to handle posting yourself? We’ll create scroll-stopping content that aligns with your brand and resonates with your audience.

Social Media Strategy & Calendars We’ll develop a customized content calendar with planned posts, hashtags, and captions for the month. Just copy, paste, and post on your own schedule—easy as that.

Account Setup & Optimization Starting from scratch or expanding to new platforms? We’ll set up and optimize your social media profiles to ensure they’re professional, complete, and discoverable.

Social Media Campaigns Launching a product, promoting an event, or running a special offer? We’ll create targeted campaigns with cohesive graphics, messaging, and strategy to maximize reach and engagement.

Social Media Coaching & Training Prefer to manage social media yourself but need guidance? We offer one-on-one coaching sessions to teach you best practices, platform strategies, and content creation techniques.

Our Philosophy:

We believe in empowering our clients to use social media to their advantage. You don’t have to be an influencer to build an online presence and grow your business. With the right strategy and support, any small business or nonprofit can connect with their community, attract new customers, and tell their story effectively.